Chaos Magnet

Writing is more than typing, folks

I've mentioned that I'm looking into Internet Marketing, and one thing I've discovered is a whole slew of marketers who do audio rather than the written word. And so far, 50% of them have come right out and said, "I do audio because I hate to write." Well, that's fine, but a significant number of them would do well to at least organize their thoughts before they pick up the microphone. Just because you're speaking instead of typing doesn't mean you don't have to, oh, I don't know, look up the quotes you want to use before you start, maybe? I'm sorry, but stumbling over the quote and ending with "or something significant like that" just isn't persuasive to me.

(And, just to see if anybody notices, in some kind of weird self-referential twist, I'm also adding an audio version of this post.)

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