Chaos Magnet

The Long Tail

Quick quiz: Today, will Amazon a) sell more books that didn't sell yesterday, or b) sell more books that also sold yesterday? Answer: a. In other words, if you look at a bell curve, you will, in many (or even most) cases see more items in the long, skinny, portion of the graph on the left and right side of the bulge in the middle than there is in the bulge itself. I'm sure I'm not explaining that well; Wikipedia explains The Long Tail better.

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